Vodka Value: A Comparative Price Breakdown & Cocktail Basics

Consumer preferences for vodka are developing in cities like Mumbai and Kolkata wherein they are gravitating towards vodkas that are a bit more playful. For instance, flavoured vodkas with spices and more earthy and tropical ingredients are gaining traction among frequent consumers in India. With that, the vodka industry in the country is becoming more open to testing a myriad flavour options. This expanding cocktail culture here has been key in the vodka industry experiencing a whopping growth in double-digit figures this year. With vodka garnering immense popularity in India over the last few years, its market too has been growing all across the country. 

If you frequently procure vodka for your collection, you must start assessing this ever-growing market and tracking the price of vodka across various cities in the country. You can further concoct easy highballs with the good-quality and pocket-friendly vodka you find in the following price ranges (set by local governments) based on your budget and convenience.

Understanding Vodka Prices Across Metropolitan Cities

Out of all the vodka options available here in India, a premium 750 ml bottle of the citrussy Ciroc Ultra Premium Vodka falls under the range of Rs. 3500 to Rs. 5000 in major metropolitan cities like Mumbai, Bangalore, Hyderabad and Kolkata. 

However, a more affordable vodka option also comes in the form of a quality 750 ml bottle of Ketel One Premium Distilled Vodka, crisp and peppery, between Rs. 2500 to Rs. 3500 in the aforementioned metropolitan cities. 

Whether you’re searching for a purely citrus-based vodka like Ciroc or a citrussy vodka like Ketel One Vodka with an additional tingle in the form black pepper, you are sure to find a 750 ml bottle under Rs. 5000 anywhere in these cities.

Note: These price breakdowns are strictly applicable to the aforementioned places (metropolitan cities and otherwise both). All selling prices are only indicative and are subject to change according to state regulations.

Also Read: Debunking 5 Common Bartending Myths: Price, Taste, Content, Dilution

Easy Vodka Highball Recipes to Try

After having procured your choice of vodka, you can experiment with preparing basic cocktail recipes, or highballs, for an intimate gathering with a group of friends or home hosting event. Highballs are typically a combination of a spirit (that acts as the alcoholic mixer) with one other non-alcoholic ingredient. With primary ingredients like ginger ale, cranberry juice, and tonic water, you can put your mixologist hat to the test as a vodka connoisseur.

Vodka Tonic

For a very basic vodka tonic, first set out a thoroughly chilled highball glass. Add 30 ml Ketel One Vodka or any other quality vodka of your choice, along with 35 ml tonic water to the glass. You may also prepare a garnish of lemon wedge to add to the mix. Pour all ingredients into the ice-filled glass, briefly stir and lightly garnish with lemon wedge. 

Vodka Ginger Ale

A vodka ginger ale highball, ideal for both summer and winter, consists of 30 ml vodka and 75 ml ginger ale poured into a tall glass with ice cubes. Use a lemon or orange wedge for a quick garnish. Squeeze and drop the same into the glass and serve. 

Cape Cod

To make a Cape Cod cocktail which is essentially a mix of vodka and cranberry juice, combine 30 ml vodka with 75 ml cranberry juice in a chilled highball glass with ice cubes. Stir all ingredients with the cubes, perhaps add a lemon wedge garnish and serve.

Screwdriver Cocktail

A classic screwdriver cocktail, suited for the summer, is a simple mix of vodka and orange juice. Add 30 ml Ciroc Ultra Premium Vodka or another vodka should you choose into a chilled highball glass. Once done, pour 75 ml orange juice into the mix and stir all ingredients for the perfect screwdriver cocktail.

Now backed with knowledge about price disparities in vodka across India so you can make the right choices for your collection and a handy list of easy highballs to prepare, you can strengthen your portfolio as a vodka expert. For further ideas on not only preparing vodka cocktails but pairing them with traditional snacks, click here [https://in.thebar.com/articles/diy-curated-gift-hampers-combining-vodka-cocktails-with-traditional-snacks].