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The Don Julio® Tequila Collection :

Don Julio González began his tequila-making journey in 1942 in Atotonilco, Mexico. Originally produced in small batches for family and friends, the quality, craftsmanship and flavor of Tequila Don Julio soon spread beyond Mexico, making it the world’s first luxury tequila. It remains Mexico’s most popular luxury tequila to this day.

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